Discussions
changing prices
Hi,
We're going to launch a big app update with new paid membership paywall (the app was free until then).
I want to offer a cheaper price at launch, to be kind to my existing users and people joining in the first few weeks. I want these users to remain on this price plan forever (until they let their subscription expire).
https://developer.apple.com/app-store/subscriptions/#providing-subscription-offers
This page to me is so confusing, I can't manage to wrap my head around the options...
I don't like options where they sign up and the first month is cheaper and then goes up.
Here I don't think we're talking about Introductory offer, since I want them to remain on this price forever (until they let their subscription expire).
I can imagine 2 ways to do what I want in the App Store.
Which one makes most sense and is easiest to manage?
A. Set a "default" price product, and set a "discounted" price product, for all the plan durations (1 month and 6 months, in my case). When I want to switch to the Default price, I just update my config in Adapty and the new "default" price shows up in Adapty (I may want to customize a bit the copy around the paywall, with remote config).
B. Set my price products, for all the plan durations (1 month and 6 months, in my case). When I want to switch to a more expensive or any other price point, I just update the prices in the App Store for these products, and that's it (I may want to customize a bit the copy around the paywall, with remote config).
What would you do?
Or am I approaching this from the wrong angle, or am I leaving money on the table...
Thanks for your advice & support!
Paul
Posted by Paul Baron almost 2 years ago
What do you recommend to set up cheaper in-app price tiers for less privileged regions of the world
First of all, thank you for making asking a question SO DARN EASY! life saver.
I'm planning an app with content and a subscription to access.
I know that 5$ might not feel the same in the US/UK or other regions of the world.
What is a good strategy?
There may be pros and cons, but if I look at an app like Jumbo, they have more than 10 monthly in-app tiers from 2,99 to 12,99. Is that what they're doing? Showing a different price tier based on country of the person on their paywall ?!
One issue is that once I'm subscribed, I can go into my subscription settings and switch to a really cheap tier... And it also sounds like a nightmare to set up in the App Store.
Would love best practices or advice.
Thank you!
Posted by Paul Baron almost 2 years ago